Privacy policy

This Privacy Policy describes how Sofemme Store ("we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.sofemme.co.uk (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" refer to users of the Services, whether customers, website visitors, or other individuals whose information we have collected.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last Updated" date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information
To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources. The information we collect and use varies depending on how you interact with us.
In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with applicable legal obligations, enforce applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect
The types of personal information we obtain about you depend on how you interact with our Site and Services. "Personal information" refers to information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You
Information you directly submit to us through our Services may include:
  • Basic contact details including your name, address, phone number, and email.
  • Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number.
  • Account information including your username, password, and security questions.
  • Shopping information including the items you view, add to your cart, or add to your wishlist.
  • Customer support information including the details you choose to include in communications with us, such as messages sent through the Services.

Information We Collect through Cookies
We automatically collect certain information about your interaction with the Services ("Usage Data") through cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address, and other details regarding your interaction with the Services.

Information We Obtain from Third Parties
We may obtain information about you from third parties, including vendors and service providers who may collect information on our behalf, such as:
  • Companies that support our Site and Services, such as Shopify.
  • Payment processors who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment and fulfill your orders.
  • Third parties that collect information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.
Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible for the accuracy of information provided by third parties and are not liable for any third party's policies or practices.

How We Use Your Personal Information
  • Providing Products and Services: We use your personal information to provide you with the Services, including processing payments, fulfilling orders, sending notifications, maintaining your account, arranging shipping, facilitating returns, and enabling you to post reviews.
  • Marketing and Advertising: We use your personal information for marketing purposes, such as sending promotional communications by email, text message, or postal mail, and showing you advertisements for products or services.
  • Security and Fraud Prevention: We use your personal information to detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity.
  • Communicating with You: We use your personal information to provide customer support, improve our Services, and maintain our business relationship with you.

Cookies
We use Cookies on our Site to power and improve our Services, run analytics, and tailor the content and advertising on our Site. For specific information about the Cookies we use, see Shopify's Cookie Policy.
Most browsers automatically accept Cookies, but you can set your browser to remove or reject Cookies. Removing or blocking Cookies may impact your user experience and the functionality of the Services.

How We Disclose Personal Information
We may disclose your personal information to third parties for legitimate purposes, including:
  • With vendors and third parties who perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping.
  • With business and marketing partners, including Shopify, to provide services and advertise to you.
  • When you consent to our disclosure of certain information to third parties, such as through your use of social media widgets or login integrations.
  • With our affiliates or within our corporate group to run a successful business.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with legal obligations, or to protect or defend our rights and the rights of others.

User Generated Content
If you submit user-generated content to any public area of the Services, it will be public and accessible by anyone. We are not responsible for the privacy or security of any information you make publicly available.

Third-Party Websites and Links
Our Site may contain links to websites operated by third parties. We are not responsible for the privacy or security of these sites, including the accuracy, completeness, or reliability of information found on them. Review the privacy and security policies of any third-party sites you visit.

Security and Retention of Your Information
While we strive to protect your personal information, no security measures are perfect. We cannot guarantee "perfect security." We retain your personal information as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, or enforce our agreements.

Your Rights and Choices
Depending on where you live, you may have certain rights regarding your personal information, including the right to access, delete, correct, or receive a copy of your information. You may also have the right to opt out of certain uses of your personal information, such as targeted advertising.
You may exercise these rights by contacting us using the details below. We will respond to your request in accordance with applicable laws.

International Users
Your personal information may be transferred, stored, and processed outside your country of residence, including in the United States. If we transfer your personal information out of Europe, we will rely on recognised transfer mechanisms.

Contact
If you have questions about our privacy practices or this Privacy Policy, or if you would like to exercise your rights, please email us at hello@sofemme.co.uk. For the purpose of applicable data protection laws, we are the data controller of your personal information.